International Medical Market Research: Reaching The Unreachable

At CMR we specialise in international medical market research; finding those hard-to-reach healthcare respondents. For instance, we have recently worked with:

  • Paediatric/ Neonate Anaesthetists in Japan
  • Parkinson’s Disease Specialist Nurses
  • Diabetes Nurses who had prescribed Exubera
  • GP-based nurses with experience of inserting subcutaneous implants
  • Patients with kidney disease suffering from anaemia
and alongside the usual territories, our geographical spread includes medical market research in emerging markets. Our coverage includes:
  • The whole of Europe
  • North and South Africa
  • China and India
Many of our clients are finding that now is an excellent time to conduct market research in the USA. Prices have never been so competitive!

We use a range of market research techniques geared to helping our clients design new and improved products that meet the REAL needs of their customers, for example:
  • Creative groups with Clinicians, Specialist Nurses and Patients to verify new concepts from a user perspective
  • Context research to observe and monitor users in their own environment
  • Proactively recruited online panels of Specialist Clinicians, Nurses and Patients to quantify new product concepts, marketing messages etc, and to track brand usage
  • Human factor research to evaluate usability of a new feature or instructions
Our clients use us when they need to hear honest and totally impartial opinions on new concepts from a wide selection of clinicians and patients

If you would like to hear more please call us on +44 1473 832325.